There will be distractions your MSP business must contend with. Some are incidental, some are operationally threatening, some have a whimsical quality; all will negatively impact operations if you’re not careful. Following are three tips to help you defray distraction:
1. Selectivity as a Means of Reducing Opportunity Cost
Your MSP business can’t fix all problems or pursue all opportunities. If the profit from pursuing an opportunity is less than what you spend going after it, you’re not actually pursuing an opportunity. This is a concept called “opportunity cost“, and you need to get operations in line with proper protocols concerning this reality. Be selective, and weigh all your options before you jump into anything.
2. Strategically Manage Your Available Time
Time is money, and the better you manage it, the more it’s worth. Know what you need to get done. Know what your goals are. Know how much time you’ll need and give yourself a cushion by getting a jump on your obligations immediately. The faster you follow-through on your duties, the more time you’ll have to chase down other opportunities. Time management of a strategic kind is absolutely integral. Go through your schedule and figure out where you can do things better.
3. Support Others in the Industry
Your colleagues and your competitors in the industry will help direct you; startups and corporations will, as well. Internally and externally, you need to be supportive. It’s easy to be distracted by the personal mission of your MSP toward excellence and profit. But, if you’re too profit-focused, you’ll seem less than human and ruthless. Lastly, don’t let your focus on business distract you from the humanity which defines you and which you serve. Be supportive of others.
Optimized Operations Without Distraction
An MSP business that is supportive of others in the industry, strategically manages time, and is selective in terms of pursued opportunities will be more operationally effective and less likely to be distracted.