An MSP company would do well to consider collateral lessons from music. Each note on a keyboard is different, even if it’s in the same key. One “A” is an octave higher than another “A.”
Now, if you play two notes together that are in the same key, they will agree. Sometimes, though, jazz incorporates additional notes which aren’t in that key, but which are yet harmonic.
This is kind of what cognitive variety looks like in practice. You can build harmonies in terms of the way team members think where otherwise you didn’t know there were any, and the result is like a rare musical chord.
Consultation can help you assess and maximize teams. Then, you can get an idea on how to shuffle which employees to which teams. Once you get the balance right, you can expect benefits like these:
- Greater creativity
- Optimized decision processes
- Problem solutions competitively unique
- Facilitation of stronger teams that are effective in the long run
An MSP company that puts 10 guys who think the same on the same problem is going to get a monochrome response. It may be elegant and effective, but it won’t be creative.
Creativity and imagination are the founts from which breakthroughs come. Additionally, they provide an edge against competitors. If you’re creative and they’re not, you get clients who resonate with your creative solutions. Teams that think in different ways will be more creative.
Optimized Decision Processes
If you’ve got five people who approach a problem from a different angle, then you’re protecting yourself against greater oversights through overlapping perspectives. This helps you make more informed and more effective decisions.
Certain personality types and schools of thought will come up with solutions that are better or worse for your MSP. The “checks and balances” of diverse thought help you reach a sustainably profitable equilibrium.
Problem Solutions Competitively Unique
Different perspectives in terms of thought processes yield different solutions for common problems. There’s an analogy for this in an old Heinlein novel. A monkey is given multiple ways to escape a room and finds a hidden alternative. Cognitive variety in teams provides such hidden alternatives through unique eyes on a project.
Facilitation of Stronger Teams that are Effective in the Long Run
Multiple perspectives increase alternative solutions and decision-making powers. Additionally, they act as checks and balances on team operations, maximizing the quality of the outcome.
Altogether, this give-and-take results in cohesion between team members, so they retain effective production longer. When everyone thinks the same, then they’re more likely to be internally competitive.
A Unique “Sound” Maximizing Operational Effectiveness
An MSP company focusing on cognitive diversity will produce unique teams that are more creative, make better decisions, come to unique solutions, and have greater cohesion. The diversity of team thinking is like unique chords on an instrument. Find your angle, and you’ll have an MSP “sound” all your own to entice your market.