Your MSP company may not be exactly the same as the fictional Wayne Enterprises, but there’s a lot you can learn from the character of Bruce Wayne, who is also Batman. If you’re unfamiliar, the iconic comic book legend has been the subject of both animated and live-action TV series, as well as a number of film incarnations – the most recent being a trilogy filmed by Christopher Nolan. Today, we’re here to highlight four “ways of the bat” that your firm can reflect on in your quest for MSP superhero status.
Get into Their Minds
Your MSP company is going to contend with several kinds of people. You’re going to deal with employees, vendors, competitors, and clientele (both prospects and those you’ve converted). You’re going to get into contention with these individuals just as you’ll have harmonious interaction. The key to growing in either situation is getting into the minds of those with whom you interact. Bruce Wayne does this as Batman by shedding his billionaire status and heading to the east so that he can study under a hand-to-hand combat guru. He falls to the level of the criminal, understands where they come from and why, and yet avoids succumbing.
Your business needs to understand where clients are coming from so that you can serve them and avoid unnecessary contention. You want interactions to be harmonious, and if you see what clients need and know how to provide it for them, you’ll be able to facilitate as much. The same kind of strategy should define interactions between employees, vendors, competition, and others with whom you interact. Batman knows what drives and scares criminals, so he can get in their heads. Be like Batman!
Know Where You’ve Been and Where You’re Going
Bruce Wayne’s parents were killed in front of him when he was a child by a thug. He was also afraid of bats. Armed with these two defining characteristics, he transforms himself into Batman, a symbol of terror for criminals. He knew where he came from, and because of that, he sought to become something that would restrict his own personal tragedy from striking again.
Your MSP may have resulted from the identification of a certain technological need as-yet unfilled. You went out, learned how to fill it, and now provide that service. But if you don’t know your core prerogative, you’ve just got some general aim for getting a piece of the tech market pie, you’re likely not going to be as successful. Batman’s always got his origins and goals foremost in his mind, and this drives him to succeed despite surprisingly dire circumstances. You must do the same.
Look Before You Leap, but Don’t Wait Too Long!
Before Bruce Wayne became Batman, he trained to acquire necessary skills. But he didn’t wait until he developed a suit, cape, car, jet, or any other gadgets the franchise is known for before he went and fought crime. He jumped right in with a ski mask his first time out. Bruce Wayne prepared himself, and when he had the skills, jumped into the “operational” arena.
Your MSP must do the same. Once you have the skills you need, don’t hesitate. You’re going to mess up; you’re going to come against increasing difficulties. But, it’s better to handle them and overcome them early, then to put them off to the future and yet have to deal with them.
Never Stop Optimizing
Bruce Wayne had it easy: he was already a billionaire. But just because your business isn’t a unicorn doesn’t mean you can’t continuously optimize. Identify operational issues and fix them with solutions that increase operational efficiency over time. Always optimize.
Be a Super MSP
Your MSP company can make a change from simple company to exceptionally effective tech agency, similar to Bruce Wayne’s transformation. Plan, optimize, act, learn, get in the minds of clients, and have an endgame in mind; you’ll likely see improvement!