Your MSP company would be wise to incorporate a system of values into operations that can loosely be defined as company culture. Company culture can help you acquire talent, expedite operations, and optimize operational protocols. While there are many aspects of corporate culture about which entire manuals could be filled, this brief writing will summarize what may be called the three primary pillars of your operation’s unique culture:
Your MSP company needs to have an idea of where it will be in the long-term, and plan toward that goal. The turns you take getting there may be unexpected, but you need to have an idea of where you’ll be in the long-term. This helps you inform operations accordingly.
What is the reason for your business’s existence? Is it a unique operation, or is it providing competitive services for the sake of competition? Are you looking to re-invent some aspect of the tech community, or simply maintain general facilitating services which make you continuously viable? Know your mission, teach your mission, communicate your mission.
You know where you’re going, you know what kind of mission you’re on, now answer this question: with what values do you pursue your mission? Ideally, basic professional courtesy of the corporate kind should probably be a big part of your mission, but then, additionally, you should perhaps make considerations pertaining to the community. Many tech companies are compelled for ethical reasons to give back to their communities. Others are compelled for reasons of PR, or talent acquisition. What values define your business? Figure this out, and like with your vision and mission, communicate as much.
Your MSP company stands to be more profitable, recognizable, and marketable if it has an established corporate culture emphasizing strong values silhouetting a dedicated mission toward an established vision. If you haven’t answered these questions for your business yet, it is certainly recommendable to do so.