The story of Rocky has become a classic underdog tale and an inspiration to millions. Rocky, played by Sylvester Stallone, has worked just as hard as the next guy to make it big. This inspiring tale teaches us to never back down from the competition though they may be greater in number and in resources. Stallone teaches this through his character and his own perseverance in making this movie a reality. Similarly, in MSP, If you truly believe in your cause and have a strong team by your side you will always stand a chance. If you’re going against a bigger enemy the key is knowing how to get the most power and take an advantage in cunning of you are few but strong employees.
Don’t Underestimate an Opponent
One of the greatest messages MSP company leaders can learn from this inspiring classic is that many make the mistake of underestimating their opponents. Rocky’s opponent was guilty of this being the reigning heavyweight champion. He had better training regiments and resources to prepare but this ultimately resulted in his arrogance and eventual downfall. MSPs similarly make assumptions of competitors and end up selling and judging their prospects by outward appearance, type of office, number of employees, way they dress. These surface qualities are not entirely representative of the company and you could be leaving money on the table out of prejudice. Despite this you should always acknowledge a red flag when you see it.
It’s a Bird! It’s a Plane! No, it’s Underdog!!!
Being the underdog isn’t all fun and games. You need an accurate assessment of your strengths and weaknesses as well as those of your competition. Rocky’s strength is his unyielding perseverance. This alone, however, wasn’t enough to take on the best of the best. MSP’s similarly need to know their strengths. Bigger MSP companies often can’t get personal with clients. They often rely on their big name and cheap prices to get customers. Localized clients can put time and effort into building rapport with a prospect in order to level the playing field and leverage partners. Unleash the hidden potential of your employees by spending one on one time with them, gain the respect and trust of your employees, and then teach them how to apply their skills through real world practice. MSPs similarly can’t control every aspect of the business, although some try. Many try to play god over their employees locking them up in long term contracts or threatening to blacklist them also with non-compete clause and auto renewals and micro manage every aspect of your work. These are clear examples of the cutting edge you need to be top dog!